{"id":44074,"date":"2019-04-01T14:03:34","date_gmt":"2019-04-01T12:03:34","guid":{"rendered":"https:\/\/staging1.carnitec.com\/?p=44074"},"modified":"2019-05-10T10:04:23","modified_gmt":"2019-05-10T08:04:23","slug":"tris-padomi-uzticamam-produktu-markejumam","status":"publish","type":"post","link":"https:\/\/carnitec.com\/lv\/tris-padomi-uzticamam-produktu-markejumam\/","title":{"rendered":"Tr\u012bs padomi uzticamam produktu mar\u0137\u0113jumam"},"content":{"rendered":"<div class=\"page\" title=\"Page 24\">\n<div class=\"layoutArea\">\n<div class=\"column\">\n<blockquote>\n<p style=\"text-align: center;\">\u201eVelns slepj\u0101s deta\u013c\u0101s,\u201d saka slavenais idioms, uzsverot, ka katrs s\u012bkums ir svar\u012bgs. \u0160is pazi\u0146ojums, iesp\u0113jams, neb\u016bs tikpat \u012bsts, cik attiec\u012bb\u0101 uz p\u0101rtikas produktu <a href=\"http:\/\/carnitec.com\/lv\/products\/rupniecisks-etiketes-printeris-lp-3000\/\">mar\u0137\u0113\u0161anu<\/a>. Galu gal\u0101 pat vismaz\u0101k\u0101s k\u013c\u016bdas produkta mar\u0137\u0113jum\u0101 var rad\u012bt nopietnas sekas. M\u0113s sniegsim tr\u012bs padomus, k\u0101 pasarg\u0101t sevi no <a href=\"http:\/\/carnitec.com\/lv\/products\/reemaster-600\/\">mar\u0137\u0113\u0161anas<\/a> k\u013c\u016bd\u0101m.<\/p>\n<p>&nbsp;<\/p><\/blockquote>\n<div class=\"page\" title=\"Page 24\">\n<div class=\"layoutArea\">\n<div class=\"column\">\n<p><!--more-->Nepareiza inform\u0101cija uz produkta eti\u0137etes ir viens no visbie\u017e\u0101k sastopamajiem iemesliem produktu iz\u0146em\u0161anai no tirdzniec\u012bbas. Da\u017ereiz tas nav produkta atbilsto\u0161ais nosaukums, da\u017ereiz nepareizs <a href=\"http:\/\/carnitec.com\/lv\/nakotnes-iepakojums\/\">uzglab\u0101\u0161anas<\/a> periods vai <a href=\"http:\/\/carnitec.com\/lv\/products\/svara-skirotajs\/\">svara<\/a> inform\u0101cija. Neatkar\u012bgi no k\u013c\u016bdas veida uz eti\u0137etes, jebkurai no t\u0101m var b\u016bt nopietnas sekas uz\u0146\u0113mumam. \u0160aj\u0101 gad\u012bjum\u0101, no vienas puses, m\u0113s run\u0101jam par p\u0101rtikas nekait\u012bgumu.<\/p>\n<p>Piem\u0113ram, nor\u0101dot alerg\u0113nus, mar\u0137\u0113\u0161anas k\u013c\u016bdas daudziem cilv\u0113kiem var rad\u012bt re\u0101lu risku vesel\u012bbai. No otras puses, mar\u0137\u0113\u0161anas k\u013c\u016bdas maks\u0101 naudu, jo pre\u010du atsauk\u0161ana rada iev\u0113rojamas izmaksas ra\u017eot\u0101jiem. Pre\u010du iz\u0146em\u0161anas lo\u0123istikas izmaks\u0101m pievieno produktu papildu p\u0101rstr\u0101des vai apglab\u0101\u0161anas izmaksas. Slikt\u0101kaj\u0101 gad\u012bjum\u0101 klientam ir nepiecie\u0161ama kompens\u0101cija par nodar\u012btajiem zaud\u0113jumiem, pat ja pa\u0161i produkti ir nevainojami kvalitat\u012bvi.<\/p>\n<\/div>\n<figure id=\"attachment_44080\" aria-describedby=\"caption-attachment-44080\" style=\"width: 962px\" class=\"wp-caption alignnone\"><img class=\"wp-image-44080 size-full\" src=\"http:\/\/carnitec.com\/wp-content\/uploads\/2019\/04\/234.jpg\" alt=\"\" width=\"962\" height=\"524\" srcset=\"https:\/\/carnitec.com\/wp-content\/uploads\/2019\/04\/234.jpg 962w, https:\/\/carnitec.com\/wp-content\/uploads\/2019\/04\/234-600x327.jpg 600w\" sizes=\"(max-width: 962px) 100vw, 962px\" \/><figcaption id=\"caption-attachment-44080\" class=\"wp-caption-text\">Saska\u0146\u0101 ar P\u0101rtikas un z\u0101\u013cu p\u0101rvaldi (ASV) aler\u0123ijas un eti\u0137etes, kas nav nor\u0101d\u012btas, ir viens no visbie\u017e\u0101k sastopamajiem iemesliem, k\u0101p\u0113c preces tiek iz\u0146emtas no tirdzniec\u012bbas.<\/figcaption><\/figure>\n<div class=\"page\" title=\"Page 24\">\n<div class=\"layoutArea\">\n<div class=\"column\">\n<h1 style=\"text-align: center;\">Uz\u0146\u0113mumi, kas v\u0113las sevi pasarg\u0101t no iesp\u0113jam\u0101m k\u013c\u016bd\u0101m, var to dar\u012bt \u0161\u0101dos veidos:<\/h1>\n<\/div>\n<div class=\"page\" title=\"Page 24\">\n<div class=\"layoutArea\">\n<div class=\"column\">\n<ul>\n<li><strong>Svar\u012bgu datu centraliz\u0113ta apstr\u0101de<\/strong><\/li>\n<\/ul>\n<p>Nekas neizraisa vair\u0101k k\u013c\u016bdu nek\u0101 datu apstr\u0101des dubl\u0113\u0161an\u0101s. T\u0101p\u0113c, jo \u012bpa\u0161i attiec\u012bb\u0101 uz p\u0101rtikas <a href=\"http:\/\/carnitec.com\/lv\/products\/razosanas-vadibas-sistema-gosystems\/\">ra\u017eot\u0101jiem<\/a>, piem\u0113ro noteikumus: mainot, piem\u0113ram, receptes vai ievie\u0161ot jaunu eti\u0137eti klientam, ir svar\u012bgi, lai dati tiktu izlaboti tikai vienu reizi. Ir lietder\u012bgi saglab\u0101t un apstr\u0101d\u0101t datus ERP sist\u0113m\u0101, jo tas autom\u0101tiski p\u0101rs\u016bta datus uz vis\u0101m apak\u0161sist\u0113m\u0101m, tostarp mar\u0137\u0113\u0161anas sist\u0113m\u0101m. K\u0101 piem\u0113ru var min\u0113t Austrijas desu ra\u017eot\u0101ja Wiesbauer, kur\u0161 centraliz\u0113ti ERP sist\u0113m\u0101 apstr\u0101d\u0101 visus svar\u012bgos datus, kas autom\u0101tiski pieejami vis\u0101s \u010detr\u0101s ra\u017eo\u0161anas viet\u0101s. Nov\u0113r\u0161ot laikietilp\u012bgu un d\u0101rgu datu dubl\u0113\u0161anos, samazin\u0101s <a href=\"http:\/\/carnitec.com\/lv\/products\/automatiska-sversanas-un-markesanas-sistema-ls-3000\/\">mar\u0137\u0113\u0161anas<\/a> k\u013c\u016bdu risks, un l\u012bdz ar to klientu s\u016bdz\u012bbu da\u013ca tiek samazin\u0101ta l\u012bdz minimumam. Turkl\u0101t tas atvieglo jauktu pas\u016bt\u012bjumu apstr\u0101di, ja da\u017e\u0101das preces tiek iepakotas vien\u0101 iepakojum\u0101.<\/p>\n<div class=\"page\" title=\"Page 24\">\n<div class=\"layoutArea\">\n<div class=\"column\">\n<ul>\n<li><strong>Eti\u0137e\u0161u vizualiz\u0101cija tie\u0161i uz mar\u0137\u0113juma l\u012bnijas<\/strong><\/li>\n<\/ul>\n<p>\u201eLab\u0101k ir redz\u0113t vienu reizi, nek\u0101 dzird\u0113t simts reizes,\u201d saka labi zin\u0101ms sakot, un, iev\u0113rojot \u0161o principu, tiks nodro\u0161in\u0101ta liel\u0101ka atpaz\u012bstam\u012bba eti\u0137e\u0161u d\u017eung\u013cos. Jo \u012bpa\u0161i, mar\u0137\u0113jot daudzus da\u017e\u0101dus produktus, ir lietder\u012bgi vizualiz\u0113t uzl\u012bmes uz monitoriem tie\u0161i uz l\u012bnijas. \u0160\u0101da vizualiz\u0101cija sniedz iev\u0113rojamu pal\u012bdz\u012bbu darbiniekiem vi\u0146u darb\u0101 un pal\u012bdz izvair\u012bties no k\u013c\u016bd\u0101m, jo \u200b\u200bmar\u0137\u0113\u0161ana, ieskaitot produkta cenu, nav vienk\u0101r\u0161a. P\u0113d\u0113jos gados direkt\u012bvu skaits ir palielin\u0101jies, likumdo\u0161anas noteikumi un mazumtirdzniec\u012bbas <a href=\"http:\/\/carnitec.com\/lv\/niroflex-un-ta-aizsargajosie-produkti\/\">\u0137\u0113des<\/a> pras\u012bbas k\u013c\u016bst arvien stingr\u0101kas. K\u013c\u016bsti par pras\u012bg\u0101kiem un klientiem. Katrs klients v\u0113las savu individu\u0101lo druk\u0101\u0161anas veidni, ir daudz kvalit\u0101tes z\u012bmju, desmitiem da\u017e\u0101du eti\u0137e\u0161u veidu, k\u0101 ar\u012b arvien vair\u0101k valodu versiju. T\u0101d\u0113j\u0101di, mar\u0137\u0113jot 100 da\u017e\u0101dus <a href=\"http:\/\/carnitec.com\/lv\/products\/ratini-partikas-produktu-atlaidinasanai\/\">produktus<\/a>, varat izveidot vair\u0101k nek\u0101 2000 mar\u0137\u0113\u0161anas opcijas! Piem\u0113ram, Be\u013c\u0123ijas uz\u0146\u0113muma Volys Star mar\u0137\u0113\u0161anai tiek izmantoti aptuveni 500 da\u017e\u0101di mar\u0137\u0113\u0161anas varianti. Ra\u017eo\u0161anas viet\u0101 Lend\u0113da pils\u0113t\u0101 vizualiz\u0101cija tiek veikta uz klienta pa\u0161reiz\u0113j\u0101 pas\u016bt\u012bjuma apstr\u0101des monitoriem, taj\u0101 iek\u013cauto produktu skaitu un eti\u0137etes datiem. T\u0101 rezult\u0101t\u0101 uz\u0146\u0113mums gandr\u012bz piln\u012bb\u0101 izvair\u0101s no mar\u0137\u0113\u0161anas k\u013c\u016bd\u0101m un nepareiziem s\u016bt\u012bjumiem.<\/p>\n<\/div>\n<div class=\"page\" title=\"Page 25\">\n<div class=\"layoutArea\">\n<div class=\"column\">\n<ul>\n<li><strong>Kvalit\u0101tes nodro\u0161in\u0101\u0161ana ar IT risin\u0101jumu atbalstu<\/strong><\/li>\n<\/ul>\n<p>Dro\u0161\u0101ku mar\u0137\u0113\u0161anas procesu nodro\u0161ina ar\u012b kontroles meh\u0101nismi kvalit\u0101tes vad\u012bbas kontekst\u0101, pamatojoties uz IT <a href=\"http:\/\/carnitec.com\/lv\/products\/konteineru-parvietosanas-sistemas\/\">sist\u0113mu<\/a> izmanto\u0161anu. Vai uz eti\u0137etes ir nor\u0101d\u012bts pareizais teksts? Vai visi dati un saglab\u0101\u0161anas periods ir pareizi? Vai nor\u0101d\u012btas nepiecie\u0161am\u0101s logotipi un kvalit\u0101tes z\u012bmes? Turpinot uzdot \u0161os jaut\u0101jumus, ir \u013coti svar\u012bgi, ide\u0101l\u0101 gad\u012bjum\u0101 &#8211; pat pirms produktu mar\u0137\u0113\u0161anas. T\u0101p\u0113c lab\u0101k\u0101 prakse ir \u0161\u0101da:<\/p>\n<ol>\n<li><em>Darba mar\u0137\u0113\u0161anas procesa uzs\u0101k\u0161ana. Tiek veikta eti\u0137e\u0161u testa izdruka (produkta eti\u0137etes un pas\u016bt\u012bjuma kop\u0113jais eti\u0137etes), un teksta saturs tiek p\u0101rbaud\u012bts pret kontrolsarakstu. L\u012bnijas operators paraksta un piestiprina eti\u0137eti pas\u016bt\u012bjumam.<\/em><\/li>\n<li><em>Eti\u0137ete tiek druk\u0101ta tie\u0161i uz l\u012bnijas un sal\u012bdzin\u0101ta ar testa eti\u0137eti.<\/em><\/li>\n<li><em>Kad testa un ori\u0123in\u0101lo eti\u0137e\u0161u dati ir konsekventi, tiek uzs\u0101kts produktu cenu mar\u0137\u0113\u0161anas process.<\/em><\/li>\n<\/ol>\n<\/div>\n<p><a href=\"http:\/\/carnitec.com\/lv\/tris-padomi-uzticamam-produktu-markejumam\/labeling-2-2\/\"><img class=\"alignright wp-image-44119 size-full\" src=\"http:\/\/carnitec.com\/wp-content\/uploads\/2019\/04\/labeling.jpg\" alt=\"labeling\" width=\"640\" height=\"385\" \/><\/a><\/p>\n<div class=\"page\" title=\"Page 25\">\n<div class=\"layoutArea\">\n<div class=\"column\">\n<h1 style=\"text-align: center;\">Vispirms uzmanieties!<\/h1>\n<p>Uzticama un uzticama datu apstr\u0101de ir b\u016btiska, lai nov\u0113rstu mar\u0137\u0113\u0161anas k\u013c\u016bdas. Tas ir vien\u012bgais veids, k\u0101 nodro\u0161in\u0101t, ka neviens pirc\u0113js nesasniedz k\u013c\u016bdaini mar\u0137\u0113tu produktu. T\u0101p\u0113c ir piem\u0113rots<\/p>\n<p>Programmat\u016bra ir riska p\u0101rvald\u012bbas centrs: tas palielina <a href=\"http:\/\/carnitec.com\/lv\/products\/ratini-partikas-produktu-atlaidinasanai\/\">p\u0101rtikas<\/a> nekait\u012bgumu, ietaupa naudu un p\u016bles, k\u0101 ar\u012b izvair\u0101s no klientu aizvainojuma. Turkl\u0101t t\u0101 nodro\u0161ina p\u0101rredzamu dokument\u0101ciju klientiem, pat\u0113r\u0113t\u0101jiem un kontroles iest\u0101d\u0113m.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>\u201eVelns slepj\u0101s deta\u013c\u0101s,\u201d saka slavenais idioms, uzsverot, ka katrs s\u012bkums ir svar\u012bgs. \u0160is pazi\u0146ojums, iesp\u0113jams, neb\u016bs tikpat \u012bsts, cik attiec\u012bb\u0101 uz p\u0101rtikas produktu mar\u0137\u0113\u0161anu. Galu gal\u0101 pat vismaz\u0101k\u0101s k\u013c\u016bdas produkta mar\u0137\u0113jum\u0101 var rad\u012bt nopietnas sekas. M\u0113s sniegsim tr\u012bs padomus, k\u0101 pasarg\u0101t sevi no mar\u0137\u0113\u0161anas k\u013c\u016bd\u0101m. &nbsp;<\/p>\n","protected":false},"author":10,"featured_media":44070,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":"","_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0},"categories":[861],"tags":[3467,3469,829,1729,847,827,837,1478,1191],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.5.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Tr\u012bs padomi uzticamam produktu mar\u0137\u0113jumam - Carnitec<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/carnitec.com\/lv\/tris-padomi-uzticamam-produktu-markejumam\/\" \/>\n<meta property=\"og:locale\" content=\"lv_LV\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Tr\u012bs padomi uzticamam produktu mar\u0137\u0113jumam - Carnitec\" \/>\n<meta property=\"og:description\" content=\"\u201eVelns slepj\u0101s deta\u013c\u0101s,\u201d saka slavenais idioms, uzsverot, ka katrs s\u012bkums ir svar\u012bgs. \u0160is pazi\u0146ojums, iesp\u0113jams, neb\u016bs tikpat \u012bsts, cik attiec\u012bb\u0101 uz p\u0101rtikas produktu mar\u0137\u0113\u0161anu. Galu gal\u0101 pat vismaz\u0101k\u0101s k\u013c\u016bdas produkta mar\u0137\u0113jum\u0101 var rad\u012bt nopietnas sekas. 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